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Digomé Legal Launches Barrister Mobile Branding App
Legal marketing app designed to help firms with mobile app branding and client communications
Nashville, TN – March 28, 2012 – Digomé, a design, marketing, and legal technology company, today introduced its legal group’s Barrister App, a custom branded attorney application designed to provide a law firm’s clients with direct mobile access to lawyers, areas of expertise, bios, contact details and case related notes. The Barrister App can be developed for firms ranging from solos to the Am Law 100 in as little as 48 hours and will be available under a firm’s unique branding in major app stores including Apple, BlackBerry and Android.
The Barrister App gives firms and practitioners of any size the fastest and easiest way to brand their law firm and more importantly affords them a more streamlined and intuitive way to communicate with their clients. The content management system gives firms total control and allows them to add firm content, customize the look with logos, alter firm color schemes, etc.
The Barrister App provides:
· The ability for firms to own, brand, and promote their own applications and make them available to clients and prospects and further internal promotion within the firm.
· Streamlined communication and notification ability with clients who in turn know what the firm is doing when; who to contact and where to find them.
· Major cost, time and general resource savings versus developing custom applications.
· ‘Out-of-the-box’ setup: App setup and control of the custom content management system typically takes less than 48 hours.
Early adopters of the Barrister mobile app include Atlanta attorney Robin Clark, the President-Elect of the Georgia Bar Association: “I see the Barrister App as a very effective way to keep my law firm at the fingertips of my clients, so that they have 24-7 access to vital information about my firm and they know exactly where to go for it when they need it”, said Clark.
According to Roe Frazer, Digomé’s Founder, Managing Executive, and long time legal technology entrepreneur, the Barrister App enables law firms to level the playing field with others who are spending a lot of money developing custom apps for mobile devices. “Based on my experience as a trial lawyer, and in dealing with hundreds of law firms while developing and marketing CaseLogistix (now owned and marketed by Thomson Reuters), being able to effectively and intuitively communicate with clients is the essence to any successful long term partnership. Taking into account where legal professionals now ‘live’ – online, on social media sites and on their mobile devices - offering a Barrister-type custom firm contact app is part of a growing interactive web approach to better client communications and connectivity.”
Barrister App key features include:
· Attorney Profiles (‘who we are’): Law firms can list each attorney, with his or her photo, name, contact information, and practice areas.
· Location navigation (‘where we are’): Office addresses automatically pop up on Google maps, making it one touch for firms’ clients to find them and get directions.
· Core offerings (‘what we do’): Law firms can list every area of practice, specialty, expertise, for every type of case, all hyper-linked to their individual entry inside the app.
· Notifications: Law firms can easily and instantly send pop-up notifications to their clients, whether as an appointment reminder, a follow-up message, or even the firm’s latest news or marketing piece.
· Notes: Law firm clients can make and store notes quickly and conveniently on their smart phone for easy reference.
A nimble design, marketing, social, advertising, and technology development partner, Digomé creatively crafts effective traditional and Web marketing campaigns across all digital and social media, while branding, building community, and providing a beautifully designed array of dynamic and interactive offerings for professionals, sports, music, entertainment, and business. Combining social marketing with the best of breed in digital technology, we assist our clients in connecting solidly with their customers. We are your digital strategies partner, with a heavy emphasis on using social media creatively to forge relationships that have authentic context and meaning.
About Barrister App
The Barrister App is a custom app designed to help law firms better brand themselves among clients and prospects while enhancing connectivity and communication. The multi-featured app gives firms a cost-effective ability to provide clients with direct access to their pertinent contact info, attorney bios, areas of expertise and messaging capabilities. Barrister app firms will be listed in the Apple, Android and BlackBerry stores and enable clients to interact with them via their mobile devices.